How Much Time Do People Spend on Social Media?

Today’s info­graph­ic will bring you either joy (as a mar­keter) or grief (as a consumer).

Influ­encer mar­ket­ing com­pa­ny Medi­aK­ix com­piled time usage stats for var­i­ous social media plat­forms and put the data togeth­er in a handy infographic.

The aver­age time spent dai­ly on each of five major social media plat­forms varies from one minute on Twit­ter to forty min­utes on YouTube, both of which add up to quite a bit over a lifetime.

For instance, those forty min­utes per day on YouTube will aver­age out to one year, ten months over a life­time. And you can plan to spend anoth­er year plus sev­en months on Facebook.

Peo­ple spend more time on social media than they do eat­ing and drink­ing, the info­graph­ic sug­gests, but less than they do watch­ing television.

To see time spent across YouTube, Face­book, Snapchat, Insta­gram, and Twit­ter, check out the infographic:

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