Who We Are

Rosy Lopez is the Founder & CEO of Rosy Strate­gies, Inc. an Inte­grat­ed Mar­ket­ing com­pa­ny pro­vid­ing busi­ness­es with a col­lab­o­ra­tive approach to max­i­miz­ing their vis­i­bil­i­ty through Mar­ket­ing, Pub­lic Rela­tions, Brand­ing, Web Devel­op­ment, SEO, Social Media and Con­tent Marketing.

With more than 25 years as a senior pro­fes­sion­al ser­vices mar­ket­ing exec­u­tive, Rosy has over­seen the busi­ness devel­op­ment and mar­ket­ing ini­tia­tives of sev­er­al top AmLaw firms. Her exten­sive expe­ri­ence in all mar­ket­ing dis­ci­plines includes com­mu­ni­ty relations/corporate respon­si­bil­i­ty pro­grams, PR, brand­ing, com­pet­i­tive analy­sis, pub­lic speak­ing, coach­ing, busi­ness and prac­tice group devel­op­ment, bud­get­ing, and man­age­ment. Rosy works close­ly with a company’s lead­er­ship team in devel­op­ing and imple­ment­ing short and long-term strate­gic plans and tac­tics that result in mea­sur­able growth of business.

Rosy is past Chair of Women Unit­ed for the Unit­ed Way of Broward Coun­ty and a mem­ber of the Women Unit­ed Lead­er­ship Team. Women Unit­ed mobi­lizes women donors to become pow­er­ful phil­an­thropists and com­mu­ni­ty change lead­ers. She is also a Found­ing Forty Mem­ber of the Unit­ed Way of Broward County’s Lead­ers Unit­ed at the Envi­sion level.

In addi­tion, Rosy serves on the Board of Direc­tors and is Board Sec­re­tary of Broward Health Foun­da­tion, a 501(c)(3) non­prof­it orga­ni­za­tion whose mis­sion is to improve the health of its com­mu­ni­ty by pro­vid­ing resources to pro­mote, sup­port, and enhance the pro­grams and ini­tia­tives of Broward Health. Broward Health is one of the ten largest pub­lic health­care sys­tems in the U.S. oper­at­ing more than 30 health care facil­i­ties includ­ing four hos­pi­tals, a chil­dren’s hos­pi­tal, sev­en pri­ma­ry care cen­ters, four Fam­i­ly Health Places, eight school-based clin­ics, spe­cial­ty care pro­grams, home health ser­vices, health edu­ca­tion pro­grams, free and low-cost screen­ings, and busi­ness partnerships.

Rosy serves on the Board of Direc­tors for Arc Broward. This nation­al­ly accred­it­ed, pri­vate, 501(c)(3) not-for-prof­it orga­ni­za­tion pro­vides ser­vices to chil­dren and adults with autism, Down syn­drome, and oth­er devel­op­men­tal dis­abil­i­ties, as well as those with var­i­ous life chal­lenges. She is an Advi­so­ry Board mem­ber of the Win­ter­fest Boat Parade, best known for its one of a kind Boat Parade that has an eco­nom­ic impact on Broward Coun­ty of over $50 mil­lion per year. Rosy also sits on the Board of Direc­tors for the YWCA South Flori­da which is ded­i­cat­ed to elim­i­nat­ing racism, and empow­er­ing women.

Rosy received her Bach­e­lor of Busi­ness Admin­is­tra­tion in Inter­na­tion­al Mar­ket­ing and Man­age­ment from the Uni­ver­si­ty of Mia­mi School of Busi­ness. She has been select­ed by the Healthy Moth­ers Healthy Babies Coali­tion of Broward Coun­ty as an Out­stand­ing Moth­er of the Year Hon­oree for 2020–2021, was named by Lifestyle Mag­a­zine to South Flori­da’s Lead­ing Female Pro­fes­sion­als “Who’s Who in Women of Influ­ence” in 2020 and was the inau­gur­al recip­i­ent of the Apogee Award in 2014 for Chief Mar­ket­ing Offi­cer of Broward Coun­ty by South Flori­da Busi­ness & Wealth Mag­a­zine.