All the varying parts are working together to create one unified result. It’s why the G2 Crowd research team works so hard to determine which software products integrate with one another.
We understand that the ability to use products or services in tandem could make or break your productivity and, in turn, success at meeting goals.
Integrated marketing communications
Integrated marketing communications (IMC) is the strategy that takes your marketing department from disparate functions to one interconnected approach. IMC takes your various marketing collateral and channels — from digital to social media, to PR